Since the beginning of time, we’ve told stories to share ideas, events, and knowledge. Storytelling is one of the oldest ways to get people together. Back in the days when there was no TV, internet or other perks specific to …
Jan Tegze Articles.
In the era of videos, emojis, and gifs, the written word is still a powerful way to share our thoughts, stories or how we learn. We have used stories for generations to pass on knowledge to others. It is still …
Every person on this planet gets a job not only to satisfy his or her need for a career but also to earn enough money to live decently and enjoy a certain degree of comfort. While salary counts for a …
Job adverts cost money, and no recruiter wants to be at an economic disadvantage by posting job openings during times few people would see it. Any online marketing professional would tell you that the effectiveness of adverts depends on the …
Have you ever heard of Employee Value Propositions (EVP)? Probably not, but you should have one. All companies should. Organisations, today, want to attract top industry talent, as this is necessary for the growth or survival of any organisation. But …
Employee advocacy can be defined as the brand promotion or exposure that an organization enjoys through the usage of the social assets of its employees. Today, those social assets refer to social media popularity and also include email, chat, forum, …
The advertising campaign is a key component of the overall recruitment plan and one key element of being a great marketer is being able to measure your success. All of your internet activities connected with your company branding, job postings, …
If I asked you if you knew who your target candidate audience was and what the best way to reach them was, what would be your answer? Are you sure that you really know them? Every day as a recruiter …
Your company can have a great product, perfect marketing, and amazing sales, but the only real asset that company has is their people. These people creating the brand of the company and benefits of a strong brand are tremendous. These …
Recruitment marketing is still a relatively new field for many companies, especially here in the Czech Republic. And that’s one of the reasons why it is sometimes overlooked, because people don’t see any value in recruitment advertising as a great …
